Privacy policy

This website is run by Cars 4 Dealers Ltd, trading as Cars4Dealers, a company registered in England and Wales under company number 17273763, with its registered office at 100 Liverpool Road, Cadishead, Manchester, M44 5AN.

We are the “controller” of the personal information described in this policy. If you have any questions, contact us at sales@cars4dealers.co.uk.

When you request a valuation or contact us, we may collect:

• Contact details: your name, email address, phone number and postcode.
• Vehicle details: registration, make, model, year, fuel type, mileage, service history, MOT status, condition, mechanical condition and the condition of the tyres and brakes.
• Photos: any photos of your car you choose to upload. They're stored online at unlisted web addresses so our team can view them, so please avoid including people or other personal information in them.
• Ownership details: whether there is outstanding finance and how much, whether you hold the V5C logbook, the number of keys, previous taxi or private hire use, your reason for selling and your expected price.
• Dealer enquiries: if you request a call back as a dealer, your name, dealership, email address, phone number, location and best time to call.
• Communications: anything you tell us by email, phone or message.
• Technical information: such as your IP address, browser and how you use the site, collected through cookies where you have agreed to them. See our cookie policy.

• To provide a valuation and respond to your enquiry.
• To email you a confirmation and a copy of the details you sent us when you submit a form.
• To present your vehicle to dealers in our network and arrange a sale if you choose to go ahead.
• To check vehicle history, outstanding finance and ownership before a sale.
• To keep records for accounting, tax and legal purposes.
• To improve our website and services, where you have consented to analytics cookies.
• To send you marketing, only where you have agreed to receive it. You can opt out at any time.

Under UK data protection law we must have a lawful basis for using your information. We rely on:

• Taking steps at your request before entering into a contract, when you ask for a valuation or to sell your car.
• Contract, when we buy or arrange the sale of your car.
• Legitimate interests, for running and improving our business and preventing fraud, where these are not outweighed by your rights.
• Legal obligation, for keeping financial records and complying with the law.
• Consent, for non-essential cookies and marketing. You can withdraw consent at any time.

We never sell your personal information. We may share it with:

• Dealers in our network, so they can make an offer. We share your vehicle details for this, and only share your contact details where needed to progress a sale you have agreed to.
• Service providers who help us run the business, such as website hosting and photo storage (Vercel) and email delivery (Resend). They may only use your information on our instructions.
• Finance companies, to settle any outstanding finance on your car.
• Professional advisers, regulators and law enforcement, where required by law or to protect our rights.

Some of our service providers may store information outside the UK. Where they do, we make sure appropriate safeguards are in place, such as the UK's adequacy regulations or approved contract clauses.

We keep enquiry information for up to 12 months if it does not lead to a sale, so we can follow up on your valuation. If we complete a sale, we keep the relevant records for six years to meet tax and legal requirements. After that, we securely delete or anonymise it.

You have the right to:

• Ask for a copy of the information we hold about you.
• Ask us to correct information that is wrong or incomplete.
• Ask us to delete your information.
• Ask us to restrict or stop using your information, or object to how we use it.
• Ask for your information in a portable format.
• Withdraw your consent at any time, where we rely on it.

To make a request, email sales@cars4dealers.co.uk. We will respond within one month. There is normally no charge.

We use appropriate technical and organisational measures to protect your information, including encrypted connections (HTTPS) and limiting access to people who need it.

If you are unhappy with how we have handled your information, please contact us first so we can try to put it right. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk or on 0303 123 1113.

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated.